Health Check & Audit

$999 · One-time

Delivered in 5–7 business days
Best for companies that have had Pardot for a while but aren’t getting results and want to know exactly why before investing in fixes.

What’s included:
✓ Full audit of your entire Pardot org structure
✓ Review of all automation rules, engagement programs, and drip sequences
✓ Lead scoring and grading model assessment
✓ Salesforce CRM sync, field mapping, and data quality review
✓ Forms, landing pages, and website tracking setup check
✓ Email deliverability, sending domain, and bounce rate analysis
✓ Prospect database health check — duplicates, unsubscribes, and data hygiene
✓ Reporting, campaign attribution, and ROI tracking review
✓ Identification of quick wins vs. long-term fixes
✓ Written findings report with every issue documented and prioritized
✓ 60-min debrief call to walk through every finding and answer your questions
✓ Clear recommended next steps — no upsell pressure, just honest advice

💡 Can also be used as the first step before an implementation — so you know exactly what needs to be built or fixed before we scope the project.

Implementation & Optimization

From $2,500 · One-time project

1–4 weeks depending on scope
Best for teams implementing Pardot for the first time, or companies that need to rebuild an underperforming org from the ground up.

QuickStart — $2,500 to $4,500 (1–2 weeks)
✓ Pardot org setup and full configuration
✓ Users, permissions, and SSO
✓ Sending domain and website tracking setup
✓ Salesforce CRM integration and field mapping
✓ Lead scoring and grading model
✓ 1 email template, 1 automation rule, 1 engagement program
✓ 1 form and landing page
✓ 1 hour team training
✓ Full documentation + 1 hour post-launch support

Full Build — $5,000 to $9,000 (2–4 weeks)
Everything in QuickStart, plus:
✓ Up to 3 email templates, automation rules, and engagement programs
✓ Up to 3 forms, landing pages, and segmented lists
✓ Analytics and reporting dashboard setup
✓ Custom unsubscribe center
✓ 2 hours team training
✓ 3 hours post-launch support

Need something more complex? Custom integrations, multi-business unit setups, or advanced campaign architecture — contact us for a custom quote.

Managed Services

From $1,500/month

No long-term commitment · Cancel anytime
Best for marketing teams that need ongoing certified Pardot expertise without the cost and overhead of a full-time hire.

Starter — $1,500/month
✓ Dedicated certified Pardot consultant — same person every month
✓ Up to 15 hours/month of hands-on work
✓ Campaign setup, execution, and ongoing optimization
✓ Automation rule maintenance and improvements
✓ Lead scoring model updates and database management
✓ Form, landing page, and email template updates
✓ Monthly performance report with key metrics and recommendations
✓ 48-hour response time on all requests

Growth — $2,500/month
Everything in Starter, plus:
✓ Up to 25 hours/month
✓ Proactive platform audits and optimization recommendations
✓ Advanced engagement program builds and A/B testing
✓ Weekly check-in calls to align on priorities
✓ Marketing strategy consultation — not just execution
✓ Salesforce CRM alignment and pipeline reporting
✓ 24-hour priority response time

Need a higher level of support? If your team requires more than 25 hours per month, full campaign management, or multi-platform support including Marketing Cloud, contact us for a custom plan tailored to your needs.